LinkedIn's changed. Are you?
Adapt or be left behind. Here's how.
Are you keeping up?
The platform isn't what it used to be. It's time to adapt or get left behind.
Here’s what’s new:
Content Focus:
→ Old: Lengthy text posts.
→ New: Short, engaging videos.
Content Reach:
→ Old: Mega-influencers dominated.
→ New: Your connections get priority.
Engagement:
→ Old: Likes and comments mattered most.
→ New: Dwell time is the key metric.
Device:
→ Old: Desktop-first approach.
→ New: Mobile-first vertical videos.
Content Value:
→ Old: Quantity was the game.
→ New: Expertise and value win.
Branding:
→ Old: Company pages led the way.
→ New: Employee voices resonate more.
Keywords:
→ Old: Hashtag overload.
→ New: Natural keywords in context.
Collaboration:
→ Old: Solo posts were the norm.
→ New: Co-created content boosts reach.
Session:
→ Old: Standard scroll sessions.
→ New: Longer, engaging sessions.
Content:
→ Old: One format fits all.
→ New: Multi-format content is essential.
Adapt to video.
Prioritize quality.
Collaborate more.
What's your biggest LinkedIn win or fail?
Post Inspiration by Charlie Hills, follow him for more.
Share below and let’s learn together.
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AI Research and Voice | Driving meaningful Change | IT Lead | Digital and Agile Transformation | Speaker | Trainer | DevOps ambassador
2 months ago
One shift I’ve found useful is focusing less on “posting” and more on starting conversations, especially in formats that feel native to how people actually consume content now. Video helps, but clarity and timing still carry the weight.
Helping B2B Companies Generate Sales Qualified Leads with Market Intelligence & GTM Strategy I Lead Generation I PhD in Marketing I Dad of two lovely Daughters
2 months ago
Yaser Abbass This is a great wake-up call... LinkedIn isn’t the same as it was a few years ago, and we can’t treat it like it is. Adapting to mobile-first, video-driven, and engagement-focused content is essential. The brands and professionals who embrace these changes will lead the way...everyone else will get left behind.
Websites Into Sales Reps | Helping Coaches & Consultants Attract Clients via SEO + LinkedIn — Without Cold Calls
2 months ago
Adapting to LinkedIn's new rhythm feels like learning a new dance. If we don’t keep step, we risk stumbling into obscurity. Let’s groove to the future!