I almost quit Depost AI twice. Here's what kept building.
Lost motivation building your startup?
Here's the brutal truth that saved us.
Stop building, start listening.
Left 9-5 for 24/7.
Late night coffee.
Tabs everywhere.
Metrics that refused to move.
“Never give up. Great things take time.”
It sounded like a poster.
For months, it felt like a joke.
The last 8 months building Depost AI were not glamorous.
Weekends where motivation hit zero.
Early customers quietly churned.
Features we were proud of… nobody used them.
Doubts showed up right when we shut the laptop.
Only founders really get this part:
At the start, you don’t know the process.
You don’t know what actually matters.
You learn it the hard way by shipping, listening, and deleting your own “brilliant” ideas.
What changed?
• We cut unneeded features
• We fixed small things customers cared about
• We focused on daily progress, not big launches
• We watched what people did, not what they said
• We kept going, even when it felt pointless
Result?
600+ creators now use Depost AI.
We improve it every week.
We’re still early, but now the work compounds.
If you’re in the middle of that messy, silent stretch:
Keep going.
You might be one more week of consistency away from the turn.
“Never give up. Great things take time.”
It’s not a poster anymore.
It’s the only way this works.
P.S. Curious about what we’re building?
Depost AI → https://depost.ai
• Make posts, comments, and direct messages that sound like you
• Create your own or follow top creators' brand voice
• Plan your posts
• Find/Repurpose viral posts
Custom feed of targeted prospects + lead tracker module coming soon.
(Will you use it?)
Try it for free and tell me what to kill, keep, or improve.
I am listening. 👂
$14.85M+ in SEO Revenue 💼 | +676% CTR ⬆️ | –40% Bounce Rate ⬇️ | +B2B Conversions 💸
19 days ago
Cutting unneeded features and focusing on what customers actually use is such an underrated lesson. I’ve been there too painful but powerful. Thanks for sharing this so honestly.